How to Start an Email Marketing Agency and Earn $10K/Month in 2025

If you’ve ever wondered how to earn money online, freelancing or launching a marketing agency in 2025 might be your perfect move. Anton Saburov, with over 16 years of marketing experience, shares insights on how email marketing can become your golden ticket to financial independence.

Why Email Marketing Still Matters

Contrary to popular belief, email marketing is far from outdated. Brands like Kith, Obvi, DrinkBreath, and Out of the Way are prime examples. These successful e-commerce companies heavily rely on building email lists, enticing users to share their emails for discounts and rewards. Growing an email list remains a foundational strategy for digital success in 2025.

The Booming Job Market for Email Marketing Specialists

A quick look at LinkedIn reveals thousands of open positions for email marketing specialists globally. Hourly rates range from $22 to $45, translating into monthly incomes between $2,200 and upwards of $4,500. Annual salaries for more senior roles range from $56,000 to $100,000, showcasing significant earning potential in email marketing.

Freelancing Opportunities and Client Acquisition

If in-house roles don’t appeal to you, freelance opportunities abound. Anton recommends using Google Maps to locate businesses, such as shoe stores, and reaching out through their customer service portals. Instagram also offers ample opportunity for direct messaging businesses, especially those with substantial follower counts.

Here’s a simple outreach example:

“Hi, my name is Anton. I run a small email marketing agency. Would you be interested in collaborating?”

Contacting multiple companies consistently can yield significant client acquisition results.

Leveraging Nova Express: A Powerful Email Marketing Tool

Anton highlights Nova Express as an invaluable tool for freelancers and agencies. Nova Express offers several key features:

Easy-to-use templates suitable for various sectors including e-commerce.
An intuitive email editor catering to diverse marketing campaigns.
AI-driven content creation, assisting non-native English speakers with effective communication in multiple languages such as English, Spanish, and Dutch.

The standout feature of Nova Express is its affordable sub-account structure. With plans starting at $20/month for three sub-accounts or $70/month for ten, freelancers and small agencies can manage multiple clients effectively. Unlimited emails and contacts ensure flexibility and scalability.

Try Nova Express for free.

Use code Saburov20OFF for 20% off.

Cost Efficiency and Profit Margins

Nova Express integrates seamlessly with affordable delivery providers like Amazon SES or Mailgun. Sending 10,000 emails costs approximately $1, yet agencies typically charge significantly higher rates, creating substantial profit margins.

Final Thoughts: Email Marketing as a Profitable Future

Email marketing remains a highly efficient channel with impressive conversion rates and profitability potential. Your email list is akin to digital gold, offering continual opportunities for revenue growth.

In summary:

Email marketing is highly relevant and profitable in 2025.
Numerous job opportunities exist for email marketing specialists.
Freelance client acquisition through platforms like Google Maps and Instagram is highly effective.
Nova Express provides affordable and powerful tools for managing client campaigns.
Profit margins in email marketing remain exceptionally high.

Consider email marketing as your next big career move or freelance opportunity and start earning substantial monthly revenue today.